Scuffers.
€408,074 extra.
In 38 days.

A 2,500-product catalogue. 40 countries. One engine built to make every collection sell harder. In its first 38 days with Geosort, Scuffers generated €408,074 in incremental revenue.

Scuffers The first 38 days
  1. Sessions Collection sessions
  2. Added to cart +32.5%vs Shopify
  3. Reached checkout +2.6%vs Shopify
  4. Conversion uplift +27.3%vs Shopify

Geosort collection sessions vs Shopify storewide. The same 38-day period.

Growth Stories

A catalogue built to scale.
A strategy for every country.

Scuffers brings its streetwear point of view to an international audience. With 2,500 products and 120 active collections, deciding what shoppers discover first is a commercial decision at scale.

Its Geosort setup covers 40 countries, giving each market a product order that responds to its own demand.

Scuffers
One brand. 40 countries. Local product order.

Scuffers on Geosort

Countries optimized
40
Active collections
120
Products
2,500

Key markets

  • Spain
  • United States
  • United Kingdom
  • Italy
  • France

More add-to-carts.
A higher conversion rate.

Across the first 38 days, Scuffers recorded a 32.5% higher add-to-cart rate and a 27.3% higher conversion rate for Geosort collection sessions than the Shopify storewide baseline.

Relative uplift vs Shopify · First 38 days

Geosort

Geosort collection sessions · First 38 days

  • Geosort
  • Shopify
Conversion uplift+27.3%vs Shopify
  1. Sessions

    All sessions

  2. Added to cart +32.5%vs Shopify

  3. Reached checkout +2.6%vs Shopify

  4. Completed checkout +27.3%vs Shopify

Not just more visibility.
More than €400,000 in extra revenue.

In the first 38 days, Scuffers recorded €408,074 in incremental revenue generated by Geosort. That is additional revenue above the storewide revenue-per-session baseline, not the total value of orders passing through its collections.

First 38 days with Geosort€408,074

Additional revenue generated by Geosort

The extra revenue, measured.

Geosort compares the revenue per session of shoppers who interact with its optimized collections with the Shopify storewide revenue per session. The difference is multiplied by the number of Geosort sessions in the same period.

This is the incremental revenue reported by Geosort, not total store revenue or profit.

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Marc Momplet

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Inside Scuffers'
merchandising toolkit.

A few of the features Scuffers relies on most, and how the team puts them to work. These are favorites from a broader Geosort setup, not the whole toolkit.

Country sorting is the foundation. Every market gets its own product order; these tools give the team more control over what shoppers discover.

Explore all Geosort features
Launch OrderOne drop. One planned order. Every collection.

Before a new drop has enough performance data, Scuffers sets its own product sequence around the launch strategy. Launch Order applies that sequence across collections for a scheduled period, without pinning the same products collection by collection.

Set the product sequence > schedule the launch window > apply across collections.

Explore this feature
Balanced product mixThe full range, woven into All Products.

Scuffers interleaves hoodies, crewnecks, T-shirts and bottoms in its All Products collection. Each category gets its place in the mix, with the strongest local products leading within each type.

Hoodie > crewneck > T-shirt > bottom. Repeat with the next ranked products.

Explore this feature
Broken Stock DetectionKeep broken sizes out of prime positions.

Scuffers uses Broken Stock Detection to spot missing key sizes across hoodies, crewnecks, T-shirts and bottoms. Products that meet its broken-stock rules move below healthier stock automatically, keeping prime collection positions focused on products more shoppers can actually buy.

Key sizes sell out > product flagged > lower collection position.

Explore this feature
A/B testingPut merchandising decisions to the test.

Scuffers uses A/B testing to compare different collection strategies. The team can measure the original order against a variant through clicks, add-to-carts, conversion and revenue per session, then use the evidence to guide its next decision.

Two product orders. Split traffic. A measurable comparison.

Explore this feature
Country sorting40 countries. More relevant discovery in each.

Scuffers uses country sorting across its 40 active countries so one global ranking does not dictate every shopper's experience. Spain, the United States, the United Kingdom, Italy and France can each surface the products that perform best locally.

The same collection. A product order shaped by demand in each country.

Explore this feature

A bigger catalogue.
More opportunities to uncover.

With 2,500 products, the next opportunity can sit well beyond the first row. Geosort’s Opportunities Engine looks for emerging demand and recommends a specific position in a specific country, giving promising products a chance to perform.

Review each recommendation or enable Autopilot to apply boosts and keep testing. Explore the Opportunities Engine.

Opportunities Engine 0 applied
Local opportunityCountry-specific boostT-ShirtsinUnited States
Not applied

Effortless Dark T-Shirt

Bring the right product into view

When local demand points to a T-shirt further down the grid, test a stronger position for shoppers in that country.

Avg position 18Target position 6Local demandCountry-specific test
Local opportunityCountry-specific boostHoodiesinGreat Britain
Not applied

Raw Blue Hoodie

Turn local interest into discovery

Give a promising hoodie more visibility in one market, while other countries keep their own product order.

Avg position 24Target position 3Local demandCountry-specific test
Local opportunityCountry-specific boostPantsinFrance
Not applied

Jumbo Pants Washed Black

Find potential beyond the first row

Test a targeted boost for products deeper in the collection and learn from how local shoppers respond.

Avg position 32Target position 12Local demandCountry-specific test

In their own words.

Shopify App Store

August 4, 2026

“In short: time savings and an extra strategic edge for your e-commerce business. The 24/7 support is very useful and adds real value.”

Sergio García
Sergio García E-commerce Manager, Scuffers
Read the full review

Your catalogue.
Your next growth story.

Put country-specific merchandising to work for your brand. Help shoppers find the products they want, uncover new opportunities and measure the extra revenue with Geosort.

  • Free plan available for smaller catalogs
  • 14-day free trial on paid plans
  • Built for every country you sell in